Prague - Euro 2004

This is the biggest event to take place in the CZECH REPUBLIC SPORTS & CULTURE CALENDER. This spectacular event is taking place between the 12th June and 4th July in Portugal.

However, The Czech Government is extremely excited about the prospects for the Czech Football team to actually win the Championships. Therefore the Czech Government is supporting this project to give the millions of Czech soccer fans who could not go to Portugal a chance to stay in touch with the action.

In partnership with the city of Prague, Eye Candy will be building a giant super screen [20 sq meters] in the center of Prague in the busiest location for the local Czech population. This location is called ‘ ZLATY ANDEL PLACE ' This screen will be showing LIVE coverage of the entire EURO 2004 Championships in Portugal.

This is for the people of Prague to follow their team throughout the championships and never miss a game. The Screen will act as the main point where Czechs can go to have a drink and keep in touch with the soccer action in Portugal . Furthermore, Eye Candy have combined this screen with the LARGEST OUTDOOR SCREEN in EASTERN EUROPE.

It is located at the ‘ PRAGUE GATE' entrance to the city. This screen will be showing highlights of the tournament. It is a huge 100 sq meters in size. Together the 2 screens will be reaching a total of 9 million consumers over the duration of the event.

EVERY Czech will be talking about this over the weeks to come as NOTHING LIKE THIS HAS EVER HAPPENED IN PRAGUE.

These screens will act as the official central source of information for Czech Football Fans providing Live coverage of the matches and highlights , and lots more to MILLIONS of WEALTHY consumers in Prague!

Intertwined with this SPECTACULAR entertainment will be a select number of advertising commercial packages GIVING Eye Candy's CZECH CLIENTS DIRECT EXPOSURE DURING THE MOST EXCITING SPORTING EVENT THIS SUMMER FOR THE PEOPLE OF THE CZECH REPUBLIC.

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