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 PERMANENT SCREENS: SAO PAULO, BRAZIL


Brazil Christmas & New Year package
 
EYE CANDY OFFERS A SIX SCREEN NETWORK IN
BRAZIL'S SAO PAOLO

Eye Candy is proud to offer its clients, a spectacular outdoor media package during the most widely celebrated period of the year. This amazing package will reach more consumers than any other Eye Candy fixed installation across the world.

This Network of six screens will penetrate the very heart of SAO PAULO during the Christmas and New Year Period.

Eye Candy have created a super package on this SUPERCREEN NETWORK at the most POPULAR and BUSIEST LOCATIONS IN SAO PAULO.


Date of package
 
  December 16, 2002 - January 1, 2003

SCREEN LOCATIONS AND PEDESTRIAN FIGURES

1. PAINEL CIDADE JARDIM
Junction of Av. Cidade Jardim & Av. Brig Faria Lima
2. PAINEL AEROPORTO
Av. Rubem Berta near the local airport
3. PAINEL PAULISTA
Junction of Av. Paulista & AI. Campinas
4. PAINEL IGUATEMI
Av. Brig Faria Lima near shopping lguatemi
5. PAINEL CONSOLACAO
Av. Consolacao, 1453
6. PAINEL NOVA FARIA LIMA II
Junction of Av. Juscelino Kubitschek & Av. Brig Faria Lima


Screen running time
 
  These screens are operating 18 hours daily
7am - 1am


Impressions
 
  Daily: 1,064,000
  Total : 1,064,000 X 17 = 18,088,000 - Over 17 Days


Pedestrian and traffic figures
 
1. PAINEL CIDADE JARDIM
Potential audience:
166,000 people per day
2. PAINEL AEROPORTO
Potential audience:
192,000 people per day
3. PAINEL PAULISTA
Ptential audience:
280,000 people per day
4. PAINEL IGUATEMI
Potential audience:
102,000 people per day
5. PAINEL CONSOLACAO
Potential audience:
190,000 people per day
6. PAINEL NOVA FARIA LIMA II
Potential audience:
134,000 people per day

This SUPERSCREEN NETWORK consists of 6 screens which are 45 SQUARE METERS IN SIZE and also has STATE OF THE ART, FULL COLOUR AND MOTION.

This strategic location becomes even more significant during the SAO PAULO NEW YEAR CELBRATIONS where hundreds of thousands of Brazilians come out to celebrate the New Year and Christmas holidays.

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