BROADCAST DATES
14th August – 27th August 2006 (14 days)

BROADCAST TIMES
8am – Midnight (16 hours)

PEDESTRIAN FIGURES
100,000 per day x 14 days = 1,400,000

FESTIVAL ATTENDEES
100,000

TOTAL
1,500,000

Eye Candy is working alongside the festival and positioning a giant LED Broadcast Screen in Festival Square, the busiest and most prominent location for all cultural events taking place in Edinburgh.

As one of the world's most important and longest-running film festivals, The Edinburgh International Film Festival started in 1947.  Alongside the Edinburgh Festival and Edinburgh Fringe, today it rivals the film festivals of Cannes and Berlin for prestige and achievement.

It has come a long way from its beginnings as a documentary-based festival established in the wake of World War II. Its spirit is bold and its focus international: In the early years, it premiered such timeless classics as Robert Flaherty's Louisiana Story, Roberto Rossellini's Germany Year Zero and Kenji Mizoguchi's Ugetsu Monogatari.

During the 1960s, EIFF introduced the Retrospective. Years ahead of its time, the Festival re-evaluated and paid tribute to the diverse talents of John Huston, Sam Fuller, Douglas Sirk and even a young Martin Scorsese.

In the 70s and 80s, the Festival consolidated its reputation as a pioneering force for UK audiences, screening films from the New German Cinema, the new wave of American Independents, homages to the masters of Japanese Cinema, pioneering studies of black and feminist filmmakers. Festival audiences were able to witness masterpieces from across the whole spectrum of film culture - from Spielberg's ET: The Extraterrestrial, to Abel Gance's silent classic Napoleon - complete with a full orchestral score. New talents were nurtured - Bill Forsyth, Steven Soderbergh - and gems like My Beautiful Launderette discovered.

The last ten years have seen a strengthening of the critical fortunes of the Festival through the strong artistic direction of Mark Cousins, Lizzie Francke and, currently, Shane Danielsen, all of whom have exhibited not only a continuity of passion and commitment to excellent cinema from home and abroad but the very necessary evaluative perspective that skilled curation brings.