press release


     
     
     

 
   
 
Eye Candy at Gumball 3000
 
  Released: Friday, April 17. 2009, 19.30PM

 
 
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  EVENT DETAILS  
 
   
   
 
 
 
 
EVENT DATE
May 1-8, 2009

SCREEN LOCATION
Ocean Drive, Miami

SCREEN CONTENT
Live coverage of the car displays and drivers

SCREEN RUNNING DATE & TIME
May 8th, 4pm-10pm
May 9th, 12pm-2pm


ADVERTISING PACKAGE
32 x 30 sec spots 4 times per hour
or
64 X 15 sec spots 8 times per hour

The 11th Annual Gumball 3000 Rally
1st-8th May, 2009 - "Coast to Coast"

Following the great success of the 10th Anniversary rally from San Francisco to the Beijing Olympics, Gumball 3000 has decided to go back to its roots in 2009, with a classic "coast to coast" road trip, from sea to shining sea; Los Angeles to Miami.

The 3000 mile route includes stops in Las Vegas, Grand Canyon, Santa Fe, Dallas, New Orleans, Orlando and will finish in sunny Miami bringing Gumball's core values of uniting people through popular culture and the language of the motorcar.

Showcasing 120 of the most fantastic cars ever built, including vintage, customized and luxury Ferraris, Lamborghinis, Rolls Royce’s, Aston Martins and Bugattis along with America's finest muscle cars and today’s 'greenest' hybrid and electric vehicles of the future, the Gumball will create a spectacle for all to enjoy.

With crowds turning out last year in their hundreds of thousands to glimpse Hollywood's A-list participants and experience automobile heaven, when the Gumball festival comes to town in May 2009 the 'pomp and circumstance will also be fuelled with custom car displays and the added element of a live music series. Bands will be driving in the rally by day and performing live each night. Expect to see some major headliners and a few guest appearances as the tour unfolds!

For a taste of things to come, check out the highlights from 2008 on Gumball's YouTube channel and enjoy watching David Hasselhoff driving the original Knight Rider Trans Am (better known as KITT), Jackass's Bam Margera, Ryan Dunn and Loomis Fall in a 1960 VW Camper (complete with a Porsche 911 engine), supermodel Tyson Beckford and comedian Orlando Jones in a prototype Range Rover, the Playmate Dahm triplets in a McLaren Mercedes SLR, along with Alfonso Ribeiro (aka the Fresh Prince's Carlton Banks), pro skaters Bucky Lasek, Sal Barbier and Felix Arguelles, taking part alongside Middle Eastern Princes and Sheiks, Russian billionaires, and Europe's wildest rock stars.

About Gumball 3000

The first Gumball 3000 took place in April 1999, when British creator Maximillion Cooper invited 50 of his friends to take part in a 3000-mile party around Europe to bring together the music, film, fashion and sport industries. Ten years later, and things have certainly grown, with crowds of more than a million people attending the start last year in London, and a televised and online audience that reached more than 60 million in more than 150 countries around the world.

Gumball 3000 consistently hits the headlines as “Cool Britannia’s” most unique addition to pop culture, described by Vanity Fair Magazine as “the most rock ‘n’ roll car rally ever staged” and famed for its exploits and celebrity participation. The event annually attracts stars including Oscar-winning star of the “Pianist” Adrien Brody, “Jackass’s” Johnny Knoxville, Hugh Hefner, supermodels Jodie Kidd and Caprice, “Kill Bill’s” Daryl Hannah, action sports legends Tony Hawk, Matt Hoffman, Carey Hart, and rock stars including Snoop Dogg, Blink 182, 50 Cent, The Fun Lovin’ Criminals, The Happy Mondays, Placebo, Jamiroquai and even Ms. Minogue.

Incorporating a new 3000-mile route each year, the attraction of the Gumball transcends social barriers, appealing to the adventurer in everyone, regardless of status or wealth; combining grease, glamour and guts in equal measures, stretching the experiences of travel and entertainment – just that bit further. Over the past nine years, Gumball 3000 has been hosted by kings and presidents, partied with Snoop Dogg, appeared on the “Jay Leno Show,” raised awareness for testicular cancer, chartered the world’s three largest aircrafts, created untold amount of “Jackass’s” fuelled mayhem, hung out at Hugh Hefner’s mansion, and most recently has been invited to work with the United Nations, all through the language of the motor car.
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