Eye Candy in Switzerland
Eye Candy takes great pride in its 'OUTDOOR BROADCAST' association with the International Film Industry.
Having already secured long term partnerships with many of the worlds leading International Film Festivals, Eye Candy is continuously penetrating other equally renowned yet distinct film events around the world.
The Locarno International Film Festival is the biggest and most prestigious film event in Switzerland, and it's different. The festival is now in its 55th year (Same age as The Cannes Film Festival) and ranks among the most prestigious film events worldwide.
Founded a few months before Cannes in 1946, the festival is the second oldest in the world after Venice and is considered one of the Top 4 European festivals and among the Top 10 worldwide.
Locarno has several unique qualities that make it a gem on the festival circuit. Located on the shores of the Lake Maggiore, at the foot of the Swiss Alps, it has an unmatched picturesque setting.
The exciting night screenings on the cobbled Piazza Grande at the heart of the city make for one of the biggest makeshift open air cinemas, where more than 10,000 hardcore film fans crowd not only the Piazza but also the surrounding porticoes and restaurant balconies.
The 'Auditorium Fevi' is the home of the International Competitive part of the festival and baring this in mind, Eye Candy will be placing its giant captive outdoor broadcast media facility in the area directly outside the entrance.
This location is where all festival goers will pass on the way to the competition area and becomes a social are where everyone congregates during the festival.
The screen will (as usual) be featuring key features of the festival and will be the only central source of audio-visual information for the hundreds of thousands of festival goers as well as the general public in Locarno during the event.
This event brings Eye Candy Media's Swiss clientele direct exposure to a quality demographic audience in a glamorous setting which is incomparable to any other in the city and indeed the country
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