Eye Candy at the Montreal International Film Festival 2001
Video
Eye Candy
provided its sales and marketing expertise to SPOTVISION, the official outdoor broadcaster at the Festival des Films du Monde 2001 (Montreal World Film Festival 2001).
The festival was in its 25th year and is the only competitive festival in North America. Montreal ranks among the most prestigious festivals worldwide and over the years has become the largest publicly attended film festival in the world.
A total of 2 SACO SMARTVISION LED screens were strategically positioned in view of 350,000 consumers in the heart of the festival at the corner of Jeanne-Mance & Ste. Catherine and at the Complexe Desjardins.
The festival was the first event for which we offered a combined package to our clients.
As well as the 2 official festival screens our clients were able reach an additional
One million consumers daily, by running their advertisements on our own fixed installation in Montreal (Corner of Ste. Catherine & Drummond).
This part of an already incredible deal, was offered free of charge.
Eye Candy
with its advertising rights managed to secure a number of world class advertisers who provided their products and services in front of this audience.
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