press release


     
     
     

 
   
 
Eye Candy Media BACK IN RIO
 
  Released: Thursday, Aug 8. 2008, 18.40PM

 
 
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EVENT DATE
6th -12th october 2008

SCREEN LOCATION
Arpoador Beach (between Ipanema and Copacabana Beaches) Rio de Janeiro, Brazil

SCREEN CONTENT
Live feeds of the action, interviews and highlights

SCREEN RUNNING TIME
10AM – 10PM, (12 hours per day)

PEDESTRIAN TRAFFIC FIGURES
Expected event goers figures: 50,000
Pedestrian traffic figures: 350,000
Total live audience: 400,000 people

PACKAGE DETAILS
12 spots per day
1 spot per hour from 10AM to 10PM
12x7 days= 84spots in total
TOTAL=  84 x 30 second spots

RIO SURF PRO INTERNATIONAL

Eye Candy Media invites you to the most exciting and coolest event in Brazil: the annual Rio Surf Pro International contest.

The event will take place at Arpoador Beach (between Ipanema and Copacabana Beaches) in Rio Di Janeiro where the world’s best surfers will gather for a whole week in order to offer to the crowds moments of wow and excitement.

THE OBJECTIVE
Rio Surf Pro has a mission to fulfil. That is to promote Rio Di Janeiro as the capital city for surfing all over the world. Rio Surf Pro aims to stimulate the aspiring and professional Brazilian athletes, divulge surfing in Brazil and encourage the tourism of the city.

  1. Reposition Rio Di Janeiro in the centre of the world as the capital of surfing in Brazil

  2. Attract international athletes, increase international popularity of the event and promote surf contests

  3. Stimulate and aspire the national athletes

  4. Divulge surfing in Brazil

  5. Promote Rio Di Janeiro’s tourism

THE PRIZE
In collaboration with ASP (the official Association of the Surfing Professionals) and the city authorities of Rio, the organizers of Rio Surf Pro International have promised to thrill the more than 50,000 goers. 192 male surfers and 48 female from all over the world will congregate their boards to hit the waves on the 6th of October. The prize for the first male winner has been announced to be US$135.000 while for the female one US$25.000. Some of the big names that have confirmed their participation this year include: Vitor Ribas, Neco Padaratz, Raoni Monteiro, Leo Neves, Marcelo Trekinho, Shea Lopez (EUA), Chris Davidson(AUS), Gabe Kling (USA), Pancho Sullivan (HAW), Shaun Cansdell (AUS) and many many others.

THE EXTRAS

The Air Show
During the event, the organizers have been preparing a number of other activities during the day and night in order to entertain the crowds. For example, for the first time ever an AIR SHOW will take place and US$2.000 will be awarded to the surfer who will manage to perform the quickest air manoeuvre.

The Skate Show
Skate shows have been scheduled to take place every day at the Park Garota in Ipanema where the best skaters in the country coming from FAVELA SURF CLUB and ROCINHA SURF SCHOOL will bring along their skateboards to excite the crowds with unique performances.

The Music Shows
A number of live music shows with famous bands and DJs, such as Didob, ForFun, Moptop, Medusas Dread, Urca Sonica will take place the last two days of the event. The so called music ‘Sunset Shows’  will kick off in Park Garota in Ipanema Beach.

The Photo Exhibition
A photo exhibition will take place during the entire duration of the event. Historical pictures will narrate the evolution of surfing until the present times throughout the South Zone of Rio di Janeiro, i.e. Coppacabana, Diabo, Arpoador and Ipanema. The photographs will be donated for the collection of the Surf Museum that has been built near Park Garota between Aproador and Ipanema Beaches.

The Movies
A selection of the best national and international movies and documentaries related to surfing will be screened during the event.

The Opening Fiesta
The official opening fiesta will take place on the 8th of October at Palaphita Kitch in Lagoa from 10PM till 6AM and a lot of surprise DJs and shows with reggae and surf music will entertain the audience.

The Media
The event will be covered online by Globoesportes.com while the quarters, semi-finals and finals will be live broadcasted on television by SPORTV and SPORTV2.
A lot of pr and publicity has been taking place in the country while a number of celebrities and VIPs are expected to attend the event.

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