DATE
30 August – 9th September
SCREEN LOCATION
Outside Palazzo Del Cinema
(Right Next to RED ACTION CARPET)
SCREEN SIZE
20 m², Full colour, motion & sound
BROADCAST DATES
30 August – 9th September 2006 (11 days)
BROADCAST TIMES
9am – 1am (16 hours)
PEDESTRIAN FIGURES
200,000
FESTIVAL ATTENDEES
60,000
TOTAL
260,000
The Worlds media is focused on The Venice International Film Festival all year long with film fans world-wide, waiting for this event to see what the next international blockbusters and Oscar winning movies are.
Once again, Eye Candy has chosen the best possible location right within the heart of the action to promote their partners. Their giant screen is positioned right next to the red carpet, next to Palazzo del Cinema.
The Palazzo del Casino will have film screenings, press conferences and industry competitions as well as the official accreditation and registration area.
Thus being visited by everybody!
For 63 years, the Venice International Film Festival has brought movie stars, moguls, and the media to the Lido, the narrow resort island that separates the Venetian Lagoon from the Adriatic Sea. Venice is even more important than Cannes as a launch pad for Europe's fall movie season. (The Mostra isn't a bad deal for the Lido's hoteliers, either, since it extends their peak summer season by 11 days.)
Over the decades, the Venice festival has changed focus several times. It had a strong Hollywood connection in the 1930s, then gradually shifted its attention to European and art films. In recent years, the festival has returned to the mainstream with screenings of commercial movies like Brokeback Mountain (last year’s winner) Good Night and Good Luck, The Terminal, Waterworld, Crimson Tide, Michael Collins, and Sleepers. Roger Ebert has described the Venice festival as "Cannes without the hassle," and he could have added that the beach is better, too.
Each year's festival also has non-competitive sections called "Mezzogiorno" and "Mezzanotte" that highlight 10 films each. In addition, the festival has a competition for short films, a workshop devoted to leading-edge audiovisual projects, and special awards for distinguished film artists. Premiere screenings at the Palazzo del Cinema on the Lido are normally followed by showings in Venice's Campo San Polo in Venice one night later.
Some 3000 journalists, film critics, radio and television reporters attend the Mostra and have privileged access to all the screenings. A film presented at the Mostra attracts world attention.
The Mostra has long been an exclusive launching pad for the work of new filmmakers.
Eye Candy Media continues to show its commitment to offering its clients a second to none opportunity in the world of international outdoor event marketing.
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